College GameDay Football

From 2021 to 2025, I partnered with an external agency, brand managers, and internal developers to produce and maintain a microsite for ESPN’s College GameDay. Throughout each football season, I updated the site weekly with location-specific content, matchup details, and interactive features. We also integrated a sponsored live poll - promoted on-air via a QR code - to boost real-time fan engagement. On average, the site attracted over 25,000 visitors each week during the college football season.